Transparent Pricing · No Surprises

Simple, flat fees.
You keep what you earn.

One transaction fee. No monthly surprises for buyers. No hidden charges for sellers. Just artisan food and honest commerce.

🏠 The SellFood Promise: We charge a flat 10% transaction fee on every sale. Founding members pay 6.5% forever. That's it.
Monthly Annual Save 2 months
🌱
Free
Everything you need to list, sell, and get paid. No listing cap. No credit card.
Free
Forever free · No credit card
📦 10% transaction fee
✓Unlimited listings∞
✓Online selling + Local Pickup
✓Storefront page + custom URL
✓Followers, reviews & messaging
✓Shippo shipping labels
✓Label maker (save 3)
✓Compliance tools + state guides
✓Revenue, fees & payout tracking
✓Offline sales logging
✓Basic analytics
✓Facebook seller group
✗Expenses, P&L & margins
✗Tax suite (Schedule C, mileage, receipts)
Get Started Free
⚡ Limited — 100 Spots Total

Founding Member Program
Pay once. Save forever.

Lock in a 6.5% transaction fee for life — forever lower than standard. Once 100 members join, this offer is permanently retired.

🔥 Only 100 founding spots available across both tiers — never reopens at these rates
Founding Artisan Pro
$999
One-time · or 3 × $333 via Affirm/Klarna
✦6.5% transaction fee — forever
✦Unlimited listings
✦All Artisan Pro features
✦Founders badge · Founders page*
✦Private founders community*
✦VIP event access for life*
✦Platform roadmap vote*
✦Daily Batch eligible
Learn More & Claim →
Founding Farmstand
$1,299
One-time · or 3 × $433 via Affirm/Klarna
✦6.5% transaction fee — forever
✦Unlimited listings
✦All Artisan Pro features
✦Founders badge · Founders page*
✦Private founders community*
✦VIP event access for life*
Learn More & Claim →

$200/mo minimum sales applies · Status permanently retired if cancelled · Round 2 Charter Members open at $1,299/$1,599 with standard 10% fee when Round 1 sells out

Full Breakdown

Compare Every Feature

Every tier, every feature, side by side.

Feature Free Artisan Pro Founding
Pricing
Monthly PriceFree$999–$1,299 once
Annual PriceFree—
Transaction Fee10%6.5% forever
30-day 0% Fee Waiver*✗Included
Market Mode — in-person QR sales*✗5% fee
Selling & Storefront
Active ListingsUnlimitedUnlimited
Online Selling✓✓
Local Pickup (Reserve)✓✓
Storefront Page✓✓
Custom Storefront URL✓✓
Seller Blog✗✓
Priority Search*✗✓
Daily Batch Eligible✗✓
Seller Spotlights✗First picks
Team Access (Multi-User)*✗✓
Buyer Engagement
Notifications✓✓
Followers✓✓
Reviews System✓✓
Messaging & Inbox✓✓
Customer List Export (CSV)✗✓
Compliance & Label Tools
Label MakerFull · save 3Full · unlimited save + history
TCS Product Classifier✓✓
State Regulatory GuidesFreeFree
Sales Limit Tracker✓✓
Product Compliance Checker*✓✓
Permit & License Tracker*✓✓
AI Writing Assistant✓✓
Avery Multi-Up Label Sheets*✗✓
Recipes & Pricing Tools
Recipe Calc*✗✓
Pricing Calc*✗✓
Ingredient Library*✗✓
Recipe Scaler*✗✓
Accounting & Taxes — replace QuickBooks Self-Employed
Accounting DashboardBasicFull
Revenue & Income Tracking✓✓
Stripe Fees Auto-Sync✓✓
Payout Tracking✓✓
Expense Tracking✗✓
P&L Statement✗✓
Offline Sales LoggingBasicFull · product link, COGS, stock
Spoilage & Loss Tracking✗✓
Inventory Report (PDF)✗✓
Tax-Year Summary (PDF + CSV)✗✓
Schedule C View✗✓
Receipt Capture✗✓
Mileage Log (multi-vehicle, odometer)✗✓
Home-Kitchen Deduction✗✓
Preparer Package (download or email to your preparer)✗✓
Quarterly Deadline Reminders*✗✓
COGS Auto-Tracking✗✓
FIFO Lot Cost Tracking*✗✓
CSV ExportOrdersFull
Analytics & Insights
Seller Analytics DashboardBasicFull
Revenue & Order Charts✓✓
Top Products✓✓
Repeat Buyer Rate✗✓
Best Day / Time Analytics✗✓
Margin Per Product✗✓
Traffic Sources*✗✓
Ingredient Usage Analytics*✗✓
Platform Fee Comparison✓✓
Marketing, Supplies & Shipping
Shippo Shipping Labels✓✓
QR Code Generator✓✓
Supplies Store*✓✓
Digital Business Card*✗✓
Shipping Cost Estimator*✓✓
Community & Perks
Facebook Seller Group✓✓
Early Feature Access✗First access
Platform Roadmap Vote*✗✓
Founders Badge✗✓
Founders Page*✗✓
Private Founders Community*✗✓
VIP Event Access*✗✓ For life
Affiliate Program*
Sales Affiliate Rate2% gross2.5% gross
Membership Affiliate Rate2%2.5%
Founding Member Referral$200 flat$200 flat
90-Day Cookie Window✓✓
Quarterly Stripe Payouts✓✓
Features marked with * are planned for future release.
They're included in your membership at launch — no additional charge, no surprise upgrades. We're rolling out new tools and features continuously; pricing is locked when you join. Your plan today is your plan tomorrow, whether you joined before or after a feature shipped.
Other Programs

More Ways to Participate

Beyond selling — earn and discover.

🤝
Affiliate Program*
Earn commissions by referring new sellers and buyers to SellFood.com. Affiliate earnings come out of SellFood's share — sellers always see a flat fee.
2% of gross sales referred
2% of membership fees
$200 flat per founding member referred
90-day cookie · quarterly payouts via Stripe
🛍️
Buyer Accounts
Buyers can shop as guests or create a free account for order history and saved sellers.
Free buyer account — always
Guest checkout — no account required
Order history + saved sellers + alerts
Future paid tier in Year 2–3
Our Commitment

The SellFood Promise

Built on transparency. No hidden fees. No surprises.

📊
Full Transparency
Every sale shows exactly what you earned, what SellFood took, and what Stripe charged. No surprises ever.
🔒
Flat Fee. Always.
10% on every sale. Founding members pay 6.5% forever. Affiliate costs come out of our share — never yours.
📚
Regulations Free Forever
The artisan food seller guides are free at every tier, always. Compliance knowledge shouldn't cost extra.
Example Sale Breakdown
Sale total $50.00
SellFood fee (10%) –$5.00
Stripe processing –$1.75
You received $43.25
Common Questions

Frequently Asked

Can I upgrade or downgrade at any time?
Yes. Upgrade to Artisan Pro instantly; downgrade to Free at the end of your billing period. Your listings, storefront, and orders are never affected. No penalties.
Is there a listing limit on the Free plan?
No. List as many products as you like on every plan. The more you sell, the better — for you and for us.
Is the regulations library really free?
Yes — at every tier, forever. Food seller compliance information should be accessible to everyone.
How do founding member transaction fees work?
Founding members pay 6.5% on every online sale for as long as they maintain their account. That rate never increases.
Does the affiliate cost come out of my earnings?
No. Affiliate commissions come entirely out of SellFood's share of the transaction. You always see a flat 10% (or 6.5%) fee — never more.
What is Daily Batch?
Daily Batch is a featured seller program exclusive to Artisan Pro and Founding members. Details coming soon — eligible sellers will be notified when it launches.
What is Market Mode?
Market Mode lets you take payment at your booth with a QR code — no card reader, at any market you sell at. It's planned for the 2027 market season and will be included with Artisan Pro and Founding plans: 5% on sales paid by QR, nothing on cash, and no day fee. See how it works →
What is the 30-day fee waiver on Artisan Pro Annual?
When you sign up for Artisan Pro Annual, your transaction fee drops to 0% for your first 30 days. After that it returns to the standard 10%. A countdown banner in your dashboard tracks the days remaining.
What happens when all 100 founding spots are claimed?
The founding member option is permanently retired. Round 2 Charter Members open automatically at $1,299/$1,599 with the standard 10% transaction fee — no fee discount.

Ready to start selling?

Join artisan food sellers across America. Free to start — no credit card required.

🚀 Start for Free ⚡ View Founding Member Offer

© 2026 SellFood.com · Privacy Policy · Terms of Service · Pricing subject to change with 30 days notice · Not legal advice.